B2B companies
Reach the right accounts. Develop sales opportunities.
Connect content, acquisition and sales follow-up around a plan built for longer buying journeys.
New opportunities.
01Right account
02Relevant contact
03Conversation & proposal
Our focus
First the goal.
Then the right channels.
- Define your ideal customer profile
- Reach decision makers
- Hand qualified enquiries to sales
An example workflow
From initial interest to the right sales conversation.
An example connecting content, acquisition and sales follow-up for longer buying cycles.
ADSIMURG / B2B customer journey
01Make expertise discoverable
Guides, search and targeted campaigns
02Clarify the need
Resources, offer and use cases
03Reach the right people
Account fit and buying role
04Conversation and follow-up
Owner, proposal and next action
If the timing is not right → keep in touch with useful resources
Let’s adapt this flow to your business.
Your growth plan
Suggested services.
07 / Visibility & demand
Demand generation
Campaigns that help people discover, consider and choose your brand.
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06 / Customer acquisition
Lead generation
An acquisition process from ideal customer research to a sales conversation.
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11 / Lifecycle & automation
CRM & sales operations
A structure that records prospects, assigns owners and makes follow-up easier.
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04 / Lifecycle & automation
Email marketing
Reach customers at the right time, from a welcome message to a repeat purchase.
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Let’s shape your next stage of growth.
Start with one service or build a package for your business.